Simple Flying

We Are Simple Flying

The leading independent voice for aviation news and insight.

Launched in June 2018. Our goal is to provide a one-stop hub for all the key stories on commercial aviation, sharing the news in a simple, accessible way. We cover all regions, and all aspects of commercial aviation. We’re digital first, and all of our content is free to read and access.

Meet the crew:

Our fully remote team is located across 14 countries.

  • Joanna Bailey - Managing Editor

    Joanna has worked in publishing for more than a decade and is fast becoming a go-to source for commercial aviation analysis. Providing commentary for outlets including the BBC, CNBC, and others, she works closely with IATA, AviaDev and various airlines and suppliers to get the inside track on the global marketplace. Based in Cornwall, UK.

  • Sumit Singh - Deputy Editor

    Sumit comes to Simple Flying with more than eight years’ experience as a professional journalist. Having written for The Independent, Evening Standard, and others, his role here allows him to explore his enthusiasm for aviation and travel. Having built strong relationships with Qatar Airways, United Airlines, Aeroflot, and more, Sumit excels in both aviation history and market analysis. Based in London, UK.

  • Thomas Boon - Content Manager

    Degree educated in Aerospace Technology, this certified pilot is a passionate specialist in European aviation. Working closely with British Airways, Lufthansa and others, Tom provides commentary on topical issues for outlets including the BBC. Based in Frankfurt, Germany.

  • Jake Hardiman - Evergreen Manager

    Journalist – A graduate in German, Jake has a passion for aviation history, and enjoys sampling new carriers and aircraft even if doing so demands an unorthodox itinerary. A keen amateur photographer, he also recently reached the milestone of flying his 100th sector as a passenger. Based in Norwich, UK.

  • James Pearson - Route Development Analyst

    James lives and breathes route development. Educated in Air Transport Management at Loughborough and Cranfield, James was Market Opportunity Analyst at London Luton Airport and Chief Analyst at Now writing data-driven analysis for Simple Flying, James is also available for consulting globally; contact him here. Based near London, UK.

  • Chris Loh - Journalist & Video Producer

    An experienced photographer and video producer, Chris is a journalistic natural. Degree educated with a wealth of traveling history, Chris’ insight into routes, networks, and alliances brings a depth of quality to his work that is hard to beat. His strong relationships with Middle Eastern and Canadian airlines make him an asset to the team. Based in Vilniaus, Lithuania.            

  • Pranjal Pande - Deputy Editor & Lead Journalist: Loyalty

    Pranjal is an experienced journalist with a strong focus on Indian aviation. His background in political science and economics gives him unique insight into issues surrounding international travel and governmental regulations. Pranjal is enthusiastic about new aircraft types and has his stories regularly picked up by renowned publications including Forbes. Based in New Delhi, India.

  • Daniel Martínez Garbuno - Lead Journalist - South America

    Daniel comes to Simple Flying with many years of aviation journalism experience, having worked with Mexican publication A21, Aerotime, El Economista and more. His degree in journalism allows him to form beautifully crafted and insightful pieces. His specialist knowledge of Latin American airlines and close relationship with the likes of Aeromexico, Avianca, Volaris brings depth to our coverage in the region. Based in Mexico City, Mexico.

  • Justin Hayward - Journalist

    With almost a decade of experience in the publishing sphere, Justin has built up a deep understanding of the issues facing aviation today. With a keen interest in route development, new aircraft and loyalty, his extensive travels with airlines such as British Airways and Cathay Pacific has given him profound direct comprehension of industry matters. Based in Hong Kong and Darlington, UK.

  • Mark Finlay - Journalist

    Mark is an experienced travel journalist having published work in the industry for more than seven years. His enthusiasm for aviation news and wealth of experience lends itself to some excellent insight, with his work cited in Forbes amongst other publications. Based in Alicante, Spain.

  • Gaurav Joshi - Lead Journalist: India

    With a background in publishing and digital media, I like to combine my love for aviation with my passion for storytelling and reporting. I’m a keen observer of ever-changing aviation trends around the world and particularly in India. I also keep a close eye on fleet development of all major carriers and their subsequent impact on regional and international routes. Based in New Delhi, India.

  • Luke Bodell - Journalist

    With 10 years of experience as a travel writer and aviation analyst, Luke has worked with industry-leaders including Skyscanner, KLM and HotelsCombined throughout his career. As a passionate traveler based across the Middle East and East Asia, Luke offers strong insights into the travel and aviation industry. Based in the United Kingdom.

  • Vincenzo Pace - Photojournalist

    Vincenzo is a lifelong aviation enthusiast and is a published aviation & aerial photographer based in New York. His photos have been published in various publications worldwide and has a respected following in the aviation community via his AeroVincenzo social media channels, website and community involvement. Vincenzo has a very prominent career role in aviation as the Senior Program Manager of Airport Construction for his firm. Vincenzo is also very active in the NYC Airport Community, serving as an Executive Officer of the JFK Airport Rotary and as a member of the JFK Airport Chamber of Commerce and KAAMCO.